Behind the new studio site: real gameplay, every game in its players' language

The Appynamic site was a single page with a rainbow logo. It is now the hub of the studio, with a site for each game — and this blog.

One micro-site per game

Doku Tap and Poyo Jelly each have their own landing page, their own privacy policy and terms of use, and their own languages: seven for Doku Tap (en, fr, es, it, de, pt, nl), French and English for Poyo Jelly, whose name even changes with the language (Gelée Poyo in French). Visiting /tap opens the site in your language; /tap/de always opens it in German.

Each page has something to play: a mini Doku grid that only ever has one solution, a Poyo to squish, a tower that builds itself as you scroll on Stack Up.

Real gameplay, not mock-ups

The clips are the games themselves. Our AI Studio — the tool that makes our store screenshots — launches each game in a browser with a frozen clock and films it frame by frame, 1/30 s at a time, so every take is reproducible. Doku Tap's clips are cut from those rushes; Poyo Jelly's is animated from its in-game captures for now (its own rushes are next); Stack Up's was filmed from its web version by a small auto-player.

A few rules

• No AdSense on game pages: Poyo Jelly is a kids' game with no ads, its site has none either.
• Fonts are self-hosted: a kids' page doesn't call Google to draw its letters.
• Videos only play while on screen, and visitors who ask for reduced motion get a still image.
• Privacy policies are written from the code, and say what the game does — not what we'd like it to do.

Built with

Nuxt 4 and Nuxt Content for pages and posts, Vue 3 and motion-v for the animations, Tailwind CSS 4, deployed on Vercel. The games themselves are built with the same web stack and shipped with Capacitor.